MEDIA

Interviews dedicated on capturing the spirit of a story from the most powerful public figures and encapsulating it into a short cinematic experience.

EXPERIENCE

We're launching a Word Porn book store at The Mayfair Hotel and bringing a never - before seen virtual experience to Los Angeles. 

Platform

We want to launch a book - summary platform (wordporn.com) that will give users the ability to read and listen to compressed 15 - minute non-fiction books. 

In Demand

Book summaries are in demand - take blinkist.com as an example. A book summary platform that raised 35M and has attained 6M users in 2018. 

Revenue Model

Blinkist charges $120 /yearly or $20 /monthly  -  based on a reasonable 7% conversion on their 6M users, we estimated that blinkist may be earning around $50.4M per year.

Word Porn

LIVE 

.

17M

PEOPLE FOLLOW

WORD PORN ACROSS SM

51M

308M

1B

92.1%

YOUTUBE VIEWS

SM VIEWS

SOCIAL MEDIA REACH

POSITIVE MENTIONS

BRAND ANALYSIS PRODUCED BY

Comparison

Blinkist.com is our biggest competition - we believe that our brand has an unfair advantage over blinkist as our infrastructure has been built around producing viral interviews of authors, public figures and celebrities making our platform a marketing powerhouse.

Blinkist

Blinkist has 4k youtube subscribers and 150k total views. 

Blinkist does not interview authors nor do they have a network.

Blinkist is seen as a service provider, the brand itself is not used as an adjective, is not a fashion statement nor does it have a raving fanbase like Word Porn does. 

Word Porn

Word Porn has over 1M subscribers and over 52M total views. 

Word Porn has an array of connections with celebrities and authors that want to be involved in our productions.

The term Word Porn has become a fashion statement and an online house - hold name used by over 18M users across social media as an adjective to describe mentally gratifying literature, quotes and words. 

Blinkist has built and monetised a book summary feature. 

We need funding in order conceptualise, build and monetise our platform. 

Innovation

We anticipate on launching a platform that will far exceed our competitors systems and features while solving countless problems. 

The summarised books are not creatively written which has had a negative impact on the reading / listening experience. 

The narrations are spoken in a mono - tone voice. 

Keep in mind that we're an entertainment company first, hence why we have a knack for distinguishing and producing stimulating content, from entertaining reads, narrations to user friendliness. 

The algorithm lacks the ability to properly distinguish user - interests which has had a negative impact on user engagement. 

The algorithm that we've conceptualised will be able to distinguish what the user is interested in.

No author has ever been involved in the creation of their own book summary or narration, users want to see their favourite authors involved. 

We plan on involving best selling authors to narrate and write their own summary with the intent to upsell the full version of their book.