contrasting effect.

Our crew, real world people, and any elements that don't end up on camera will be visible outside the lensgiving the viewer an insight on the messy, imperfect happenings involved behind the scenes. 

While the magic unfolds within the lens, we create a contrasting effect by conveying nothing but visual gratification inside the circular lens.

We call this concept "The Contrast Effect", as it gives an artistically unfiltered perspective on ..everything